Communication Overload? Try The Opposite!

October 7, 2009 at 10:10 pm Leave a comment

Michael Killian, a director of Avaya Communications, posits in a recent blog post “The number one cause of death in 2010, or at least #1 cause of mental breakdown, may well be ‘information/communication overload.’”

And we’ll find bodies hunched over laptops in dark coffee shops with their Google Readers still stuck at 1000+ and their Facebook pages filled with chats to which they couldn’t respond.

But they’ll have passed with a smile on their face and information in their brains.

Seriously, Mr. Killian is right that we’re overloaded with communication. And, for me, the more I try to keep up, the more I find to read and my load becomes heavier.

I am however, thrilled with the burden and would have it no other way. I know Mr. Killian feels the same; he works at a very high level of technology communications and is certainly well ahead of me and many others in his understanding of how to manage this burden.
orange soda
That’s what we – as American consumers – have been doing for years. Yes, there is overload, and not just in communication. How many types of orange soda or laundry detergent or motor oil do we need? Whether you’re talking products or services, there will always be overload. But we’ve learned which type of orange soda we like, we buy laundry detergent at the right price, and we go with the motor oil they pour at the station. We have learned to control – mostly – the product overload we encounter daily.

The same will come with communications – depending on your need, want, and desire for the right service at the right price. I’ve found I can do double time on Twitter and Facebook with the Tweetdeck. My Google Reader keeps control over my need for news, opinion and commentary. E-mail, somewhat controllable, thanks to the “delete” key. There are countless tools and services in development – some by Mr. Killian himself – that will give us even more control.

Please don’t let that burden get the best of you.

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Entry filed under: Communications, Social Media.

Whose Blogging Now? Corporate America, of course. News, like hamburgers, should be more than just fast.

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